Campaign: Mental health
Corporate Solutions
Mental health conditions remain the leading cause of accepted claims at TAL, accounting for 27% of all accepted claims in our group insurance portfolio last financial year, and they continue to grow faster than any other cause. 1
Across the broader community, 22% of Australian adults have experienced a mental health condition in the past year, and 43% will experience one at some point in their lives.2
Now more than ever, employers have a significant role to play in shining a light on the small, positive steps employees can take to care for their mental health. Proactive education and early intervention can make a real difference to employees’ long-term wellbeing, and our suite of ready‑to‑use content is designed to help you deliver that support in meaningful and practical ways.
1 TAL Life Insurance Services Limited ABN 31 003 149 157 (TLISL) paid claims on group life insurance policies issued to superannuation fund trustees during the period 1 July 2024 to 30 June 2025 (FY 2025). All percentages have been rounded to the nearest whole number. The acceptance of each claim is subject to the terms, conditions, limits and exclusions of the life insurance policies issued by TAL and TLISL. A claim is 'accepted' when the claim has been assessed and is determined to be payable.
2 Australian Institute of Health and Welfare. Prevalence and impact of mental illness. 2025
How to help your clients run a mental heath campaign
- Mix and match content based on your client's communication plans and their employee audience:
- Send an email to clients using any of the assets provided below
- Attach supporting blog articles for your clients to use on their intranet or in staff newsletters
- Attach any relevant health brochures
- Send and ask for feedback on engagement.
Tip: Only include the pieces that make sense for your client, to keep the message clear.
HEALTH CALENDAR: Opportunities for health & wellbeing engagement 
PDF
Key dates for public health campaigns
EDM: Mental Health Month EDM copy PDF
EDM copy suggestions
BLOG ARTICLE: How can financial stress impact my health PDF
Blog/newsletter article
BLOG ARTICLE: Eating well for mental health PDF
Blog/newsletter article
BLOG ARTICLE: The power of gratitude PDF
Blog/newsletter article
BLOG ARTICLE: Staying connected PDF
Blog/newsletter article
BLOG ARTICLE: How staying active can improve your mental health PDF
Blog/newsletter article
BLOG ARTICLE: Keep learning - A path to mental wellbeing PDF
Blog/newsletter article
BLOG ARTICLE: Five small habits that can make a big difference to your wellbeing PDF
Blog/newsletter article
BLOG ARTICLE: Mental health check in - How are you feeling today PDF
Blog/newsletter article
BLOG ARTICLE: Staying active for mental health at any age PDF
Blog/newsletter article
HEALTH POSTER: Deadly tips PDF
Poster
HEALTH REPORT CARD: 2026 National stigma and discrimination report card PDF
Report card
HEALTH REFERENCE GUIDE: Respectful mental health language guideline PDF
Quick reference guide
HEALTH GUIDE: Understanding mental health PDF
Simple health guide
HEALTH GUIDE Mental health diagnosis and treatment PDF
Simple health guide
HEALTH GUIDE: Mental health conditions PDF
Simple health guide